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I see nothing wrong with promoting an environmentally sound product, which GreenWorks cleaner is. And if an environmental group wants unrestricted funds it can use to fight global warming or protect wildlife, lakes and forests, there are a limited number of ways to get them: raise member dues, which has its own host of drawbacks, or find new ways to attract funding. Many respected organizations have licensed use of their name for years.
Much as we might wish it were so, you can't pay staff with organic tomatoes. Succesful environmental advocacy at the national level takes money. Bleach is a commonly used household product that breaks down readily. It is not dioxin. Clorox is not the devil. And the local group's reaction to this is regrettable but not remotely based on the facts.
-- Longtime Activist
Come again?
What perhaps upset the Traverse City volunteers is the conflict of interest. The Sierra Club will never go after Clorox or perhaps a worse-polluting parent company in order to protect its new revenue stream.
It's the same when Cargill and other horrific Frankenfooders underwrite the heck out of NPR programs, to "buy" the watchdog's looking the other way when it comes to making muckraking assignments in the newsroom.
What is Clorox's overall environmental record?
We looked carefully into the corporate record of Clorox. Most of Clorox's manufacturing facilities are located in the U.S. and all, except one, get a rating in the 0-20% "green" range where 0 = green (cleanest/best facilities) and 100 = brown (dirtiest/worst) from scorecard.org (scorecard.org's data integrates over 400 scientific and governmental databases to generate its customized profiles of local environmental quality and toxic chemicals). The one exception mentioned is still in the green range from 20-30%. This covers chemical releases and waste generation for air and water pollution, as well as the manufacturing plants, which also have a low impact on various health risks.
Clorox does have some minor EPA and OSHA violations in its recent records, and if you go back to the 1990's you can find more serious problems. But compared with other major companies in their field, all of the information we obtained supported the conclusion that they were among the best.
Isn't Clorox a big dumper of chlorine into the environment?
Many specific concerns have been raised about bleach in particular as a product. Some people feel that we should not work with a company whose signature consumer product is, indeed, bleach. Many comments seem to assume that bleach is an inappropriate product - that Clorox, if it was genuinely concerned about the environment, would stop making it.
The Sierra Club did extensive due diligence on sodium hypochlorite and household bleach before entering into this partnership. Clorox bleach is about 6% sodium hypochlorite and the other 94% is plain water. When flushed down into the sewer it breaks down into water and salt. The manufacture of household bleach is responsible for an infinitesimal portion of chlorine use in the US economy. Most chlorine is used to make other industrial chemicals, including dangerous solvents and pesticides. Bleach is not a major source of demand for sodium hypochlorite. By far the major use of sodium hypochlorite is to purify drinking water.
Sierra Club members have been assured that nothing in the agreement would prevent a club entity from going after Clorox if there were reason to do that.
The missing context here is that it takes money to do what the Sierra Club needs to do -- like get Congress to pass global warming legislation. There are a limited number of ways to get unrestricted funds. Promotion of an environmentally benign product like GreenWorks is one of them, and it also helps the environment: this product is environmentally superior to most cleaners on the market.